Letter from Mark H. McCormack to Wolfgang C. Berndt

Item Information

Title:
Letter from Mark H. McCormack to Wolfgang C. Berndt
Description:
McCormack proposes the idea of Procter and Gamble Europe becoming the sponsor of the Wimbledon Highlights in Eastern Europe. McCormack sends Berndt the comprehensive report that IMG prepared for Du Pont, who had previously sponsored the Wimbledon Highlights in this area. McCormack goes on to give more background information about this sponsorship, details about the highlights, and the cost of the sponsorship; report for Du Pont not with letter.
Creator:
McCormack, Mark H.
Addressee:
Berndt, Wolfgang C.
Date:
February 5, 1993
Format:
Letters/Correspondence
Manuscripts
Location:
Special Collections and University Archives, University of Massachusetts Amherst Libraries
Box 002 (shelf locator)
Collection (local):
Mark H. McCormack Papers
Series:
Series 1. CEO Office correspondence
Subjects:
Sales presentations
Television broadcasting of sports
Corporate sponsorship
Wimbledon Championships
Extent:
3 p.
Link to Item:
https://credo.library.umass.edu/view/full/mums700-b0022-f004-i030
Terms of Use:
Requests to publish, redistribute, or replicate this material should be addressed to Special Collections and University Archives, University of Massachusetts Amherst Libraries.
Contact host institution for more information.
Language:
English
Identifier:
mums700-b0022-f004-i030