Memorandum from Mark H. McCormack to Alastair Johnston

Item Information

Title:
Memorandum from Mark H. McCormack to Alastair Johnston
Description:
Referencing attached advertisement for Ford Senior Players Championship, comments that the words and presentation cross the line in terms of associating a golfer with a product.
Creator:
McCormack, Mark H.
Addressee:
Johnston, Alastair
Date:
June 6, 1994
Format:
Letters/Correspondence
Manuscripts
Genre:
Memorandums
Location:
Special Collections and University Archives, University of Massachusetts Amherst Libraries
Box 002 (shelf locator)
Collection (local):
Mark H. McCormack Papers
Series:
Series 1. CEO Office correspondence
Subjects:
Endorsements in advertising
Advertising
Golfers
Extent:
2 p.
Link to Item:
https://credo.library.umass.edu/view/full/mums700-b0025-f014-i017
Terms of Use:
Requests to publish, redistribute, or replicate this material should be addressed to Special Collections and University Archives, University of Massachusetts Amherst Libraries.
Contact host institution for more information.
Language:
English
Identifier:
mums700-b0025-f014-i017