Letter from E. Bronson Ingram to Mark H. McCormack

Item Information

Title:
Letter from E. Bronson Ingram to Mark H. McCormack
Description:
Concerning the attached "proposal for consideration of joint venture with International Management Group" with Ingram Video Inc. Includes sections on markets and uniqueness of sports videos, examples of sports video formats, potential customers, competitors, price and terms of sale, merchandising and promotion, advertising, and risks and rewards.
Creator:
Ingram, Erskine Bronson, 1931-1995
Addressee:
McCormack, Mark H.
Date:
November 18, 1988
Format:
Letters/Correspondence
Manuscripts
Genre:
Proposals
Location:
Special Collections and University Archives, University of Massachusetts Amherst Libraries
Box 001 (shelf locator)
Collection (local):
Mark H. McCormack Papers
Series:
Series 1. CEO Office correspondence
Subjects:
Business presentations
Sales presentations
Sports films--Economic aspects
Strategic alliances (Business)
Extent:
16 p.
Link to Item:
https://credo.library.umass.edu/view/full/mums700-b0012-f031-i007
Terms of Use:
Requests to publish, redistribute, or replicate this material should be addressed to Special Collections and University Archives, University of Massachusetts Amherst Libraries.
Contact host institution for more information.
Language:
English
Identifier:
mums700-b0012-f031-i007